MEGAN THEE STALLION X AIRBNB - ‘OTAKU HOTTIE QUEST’

Immersive Game
Experiential Direction / Design
2025

An immersive game built inside Megan Thee Stallion's Otakuverse in Los Angeles, inviting twelve fans to play alongside Megan herself.

Drawing from my own experience growing up in Tokyo — indoor theme parks, Akihabara game centers, the tactile culture of earned tokens and loot — I designed an immersive game environment that fused that world with Megan's own universe. 

Guests moved through a neon-lit plaza conquering five challenges that tested their Otaku Hottie knowledge, collecting charms directly from Megan as they leveled up.

-






rendering




rendering






rendering



rendering







Client: Airbnb
Agency: Verb
Verb Creative Team: Kindra Meyer, Sermad Buni, Hannah Gilbertson, Jessica Urgo
Experiential Direction & Design: Sayoko Osada
Fabrication: Tractor Vision




← Prev Project                CLOSE                 Next Project →


© 2026 — SAYOKO OSADA STUDIO