CHARLIE PUTH: ‘LIGHT SWITCH’ @ JIMMY KIMMEL LIVE & ELLEN
Concept / Creative Direction + Stage Design
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The concept drew from the song's post-breakup nostalgia: a living room as metaphor for electric feeling.
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For Kimmel, the studio's built-in screen became pulsating blinds, floor lamps programmed to pulse with the track.
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For Ellen, the same domestic world broke apart — a surreal home environment whose dimensions dissolved into a void.
Client: Charlie Puth
Management: Friends at Work
Charlie's Creative Director: Rob English
Creative Direction + Stage Design: Sayoko Osada
Production Design: Sayoko Osada Studio
Lead Animation: Dan Walton
Animation: Pablo Gnecco
Art Producer: Geonni Sigl
Art Dept: Onni Creative